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Data management

By Melissa Pekel

Zero-Party Data vs. First-Party Data: What’s the Difference?

Gathering data is a crucial part of marketing. Once you have it, connecting with your customers and increasing conversions becomes much easier. In today’s…

5 min read

Data management

By Haim Pekel

Zeroing in on What Matters: How to Use Zero-Party Data to Enhance Your Subscribers’ Experiences and Build Loyalty

The days of free and easy access to consumer data are ending. Cookies are crumbling, governments are restricting data use, and service providers are…

26 min read

Data management

By Sharon Beilis

How Data Management Impacts Email Marketing Success

Ongage is proud to announce collaboration with ‘The Relevance Reactor Data Management Platform’ (RRDMP) as part of our mission to improve and enhance the…

1 min read

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Follow posts about Data management

Zero-Party Data vs. First-Party Data: What’s the Difference?

Zeroing in on What Matters: How to Use Zero-Party Data to Enhance Your Subscribers’ Experiences and Build Loyalty

How Data Management Impacts Email Marketing Success

Stay in touch

Follow posts about
Data management