Bridge Data & Email Marketing Campaigns

Bridge Data &
Email Marketing Campaigns

Bridge Data &
Email Marketing Campaigns

Advanced email marketers get the tools they need for their craft in Ongage

Advanced email marketers get the tools they need
for their craft in Ongage

Advanced email marketers get the tools
they need for their craft in Ongage

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Increase

deliverability
& exceed your goals

Engage

your audience
& optimize 
growth

Reduce

costs
& drive
revenue

Understand behavior & target habits

Understand behavior
& target habits

Understand
behavior & target
habits

The four pillars of Ongage segmentation

• Behavioral - target your engaged customers by tracking email marketing campaign clicks and opens.
• Psychographic - send tailored messages based on recipients’ traits, wants, needs, and more.
• Geographic - make sure that your email copy `talks’ to subscribers according to their location.
• Demographic - segment your customers by their age, gender, marital status, and many more.

Slice and dice contact behavior with up to 100 data points that allow you to target the right people via micro-segments and the right message.

High-end
personalization

High-end personalization

• Dynamic content feeds - use HTML/XML/RSS/JSON feeds to send millions of personalized emails.
• If-else blocks - create unique messages to each customer based on dynamic data fields and operators.
• Send-by-time-zone - send one campaign at different times based on IP, ZIP Code, Airport Code, or GMT value.
• Preference center - empower your customers and let them tell you what content they want and when.
• Update-on-click - update subscribers’ list fields based on their clicking habits, allowing for future targeting.

Create personal and meaningful relationships with your customers via highly-tailored emails and SMS messages.

At FanFinders, our focus is always on ways to
enhance our value as a company and create a
better experience for our users.

We regularly send out large scale email campaigns
and naturally want to target our members at the
right time with relevant offers.

The functionality offered by Ongage, including
advanced list segmentation tools,
performance analytics, and A/B testing,

has been valuable as we push towards having an
even more personalized and dynamic offering.”

Alec Dobbie

CEO and Co-Founder
@FanFinders

Manage your email marketing
campaigns on one dashboard

Manage your email marketing
campaigns on one dashboard

Intuitive campaign
management

• Template editor - design slick-looking emails by HTML code, WYSIWYG editor, or BEE Free.
• Segment routing - route messages for different target audiences via distinct IPs and SMTPs.
• A/B testing - test subject lines, designs, sender names, SMTP relays, and more to optimize metrics.
• Preflight tools - integrations with Mail-Tester and Litmus ensure your campaign will reach the inbox.
• Minute-by-minute throttling on request - get more granular with campaign throttling to achieve better deliverability.

Both developers and non-developers can create custom email templates, set up real-time A/B testing, and break out an aggregate report by the most salient data.

The analytics suite
you’ve been
looking for

The analytics suite you’ve
been looking for

The analytics suite you’ve been
looking for

• Per list field - group your data by each list field to determine engagement rates, ROI, and more for each.
• Per contacts - examine a play-by-play activity of individual contacts in a given time frame.
• Per ISP - study metrics within specific mailbox providers for granular email marketing campaign optimization.
• Per SMTP - optimize your operation by sending through the SMTP relay which generates the best KPIs.
• And more - analyze performance by date, OS, subject line, country, tags, segments, and campaigns.

Dive deeper into the space between user behavior and campaign management from multiple angles, and take advantage of capabilities that allow you to learn from, react to, and optimize email campaigns.

Advanced data
processing and
management

Advanced data processing
and management

• Flexible & robust API - seamlessly connect Ongage with your CRM, data warehouse, or BI platform.
• Multiple lists - each brand or client can enjoy a siloed and independent managing, domains, and reporting.
• Date and math functions - create on-the-fly promotions with dynamic date formats and math fields.
• Hotmark honeypots - protect and monitor your email list database from threats with our scalable, manageable honeypots, and security consultation.

No matter the source, you can efficiently process, fetch, manage, leverage, and even protect your data through the Ongage interface.

Email automation
and workflows

• Transactional communications - send messages that are triggered by customers’ actions immediately across your entire operation.
• Webhooks - move data quickly between Ongage and your CRM when recipients act.
• Updated list fields - ensure your data is up to date by updating selected list fields upon a given action.
• Events & triggers - create drip campaigns based on known data points like birthdays, anniversaries, and conversions.

With Ongage, you’ll be able to provide real-time journeys for real-life customers. We made sure that planning automated, relevant, and personalized journeys based on your contacts’ actions and data points is easy.

“Where do I begin? Best integration with backend
delivery. By far the best segmentation I’ve seen.

So customizable that I’ve been with Ongage 
for four years now and haven’t even
explored half of it.

In addition, it’s really nice to get customer support
promptly and from knowledgeable staff.”

Harold Gross

Owner @CreateYourCruise

Choose your SMTP
relay or SMS vendor

Choose your SMTP relay or
SMS vendor

Choose your SMTP
relay or SMS vendor

• Ongage SMTP - send via Ongage's in-house SMTP for an all-in-one solution to boost your deliverability.
• Plug-and-play - easily connect SMTP relays to enjoy deliverability benefits and a feature-rich dashboard.
• Multiple connections - use different SMTP relays across lists, segments, and ISPs.
• MTA integration - integrate your on-premise MTA and gain access to an easy-to-use dashboard.
• SMS integration - combine the personalized nature of SMS marketing with email marketing to drive growth.

Send laser-focused messages via over 15 SMTP relays and MTAs, including top-tier vendors Amazon SES, Dyn, SparkPost, Mailgun, and SendGrid.

Ongage was built for
email marketing growth

Ongage was built for
email marketing
growth

Ongage was built
for email
marketing growth

Powerful email campaigns, analytics that dives into customer behavior, and built-in
data capabilities designed for optimization and nurture.

Powerful email campaigns, analytics that dives into
customer behavior, and built-in data capabilities
that were design for optimization and nurture.

Powerful email campaigns, analytics that dives into customer behavior, and built-in data
capabilities designed for optimization and nurture.

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