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• Funnel optimization

How to Use Abandoned Cart Email Templates to Recover Missed Sales and Boost Your Revenue

Abandoned cart email flows target website visitors who have signaled high purchase intent and even shown you the products that interest them by placing…

• By Ayal Menaged

✦

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13 min read

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Funnel optimization

• By Haim Pekel

50 Funny Email Subject Lines That Demonstrate How to Use Humor to Earn Opens

Creating catchy subject lines that grab subscribers’ attention and make them want to open your messages to see what’s inside is essential for email…

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14 min read

Funnel optimization

• By Melissa Pekel

Newsletter Advertising and Ads in Email: Is This Trending Marketing Method Right for Your Brand?

Email marketing enables brands to send targeted, relevant communications at scale. Email advertising, such as newsletter sponsorships, programmatic email ads, or other paid placements,…

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19 min read

Email marketing best practices

• By Ayal Menaged

40+ Email Newsletter Best Practices and Tips for 2023

Email newsletters are a mainspring for many email marketing programs. These flexible email messaging vehicles help brands stay in touch and top of mind…

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32 min read

Funnel optimization

• By Haim Pekel

Keep the Ones You Have: How to Recognize and Reduce Customer Attrition

When you lose customers through attrition, you lose opportunities for growth. Customer attrition costs you revenue and time and increases your total acquisition costs….

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27 min read

Email hygiene

• By Melissa Pekel

How to Stop Spam Bots From Invading Your Email Subscription Forms

You can do everything the right way. Set up an amazing infrastructure, write incredible copy, and still, your entire operation may come to a…

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18 min read

Consumer Behavior

• By Ayal Menaged

Your Guide to Achieving Out-Of-This-World Results Using Lifecycle Marketing

High-performance companies know it takes more than one sale per customer to generate growth and revenue. Strong, long-lasting customer relationships are the fuel that…

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23 min read

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