Trying to Reduce Your Unsubscribe Rates? Think Again
Melissa Pekel
Embrace your unsubscribe rates. Make it easy for your subscribers to move on by giving them the unsubscribe button they
Blog
The Place for Insights and Tips on Email Marketing
Melissa Pekel
VP of Marketing at Ongage. She brings with her years of company building, startup launching, SaaS to business, and agency ramp-up experience.
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When Is the Best Time to Send Emails?
Haim Pekel
It’s 1 am. I’m drowsily dropping off to sleep when suddenly -*bing!* A sharp tone sounds in my ear, and
How Your Business Can Benefit From CRM Email Integration
Ayal Menaged
I remember the first time I set up a fully functional CRM email marketing integration. It felt like everything was
The SMTP Relay Guide for Non-Technical Email Marketers
Melissa Pekel
SMTP relays are a brilliant tool for deliverability. In addition, they are highly valued for their ability to bypass email sending
How to Slay the Customer Churn Rate Dragon with Email Marketing
Haim Pekel
Every time I see my customer churn rate rising, and my users disappearing into the primordial obscurity from whence they
Email List Segmentation Analysis – How Brands Engage Audiences
Ayal Menaged
If you’re into email marketing, you know that without proper email list segmentation, your message will not arrive to the
