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Mark Pekel

VP of Growth @Ongage

Mark's specialties took companies from launch to profitability through fitting their product to the right market, channel, and model, followed by centering on scaling it. In Ongage, he focuses on developing creative solutions for email marketing challenges. He believes that growth develops as a story, and like with all stories, the heroes need an exciting journey and to wield the right tools to conquer the trials they face.

Mark Pekel

VP of Growth @Ongage

Mark's specialties took companies from launch to profitability through fitting their product to the right market, channel, and model, followed by centering on scaling it. In Ongage, he focuses on developing creative solutions for email marketing challenges. He believes that growth develops as a story, and like with all stories, the heroes need an exciting journey and to wield the right tools to conquer the trials they face.

Email marketing best practices

• By Mark Pekel

7 Steps to Ace Your Email Marketing Audits for Success in 2023 and Beyond

The beginning of a new year means fresh starts. It involves examining your overarching strategy and allocating budgets to various departments. Your email operation…

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23 min read

Email marketing strategy

• By Mark Pekel

100+ Valentine’s Day Emails, Subject Lines, & Best Practices to Inspire Your ❤️️ Day Campaigns

Valentine’s Day is an opportunity for brands to capture gift and self-treat sales and show their customers they care. How can you use Valentine’s…

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33 min read

Deliverability

• By Mark Pekel

Why Are My Emails Going to Spam? Email Marketing Strategies to Land in the Inbox

Sometimes, marketing emails land in the inbox. Other times, they disappear into the void of the spam folder. But why? Why are your emails…

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26 min read

Consumer Behavior

• By Mark Pekel

63 Christmas Newsletters That Will Spark Subscriber Engagement

Sending Christmas newsletters is a long-standing tradition and one email marketers love. It’s one of those once-in-a-year opportunities where you can engage and reactivate…

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34 min read

Funnel optimization

• By Mark Pekel

29 Newsletter Examples and How They Activate Subscribers

Email newsletters connect, inform and convert your subscribers to so much more–but first, they have to get and keep your subscribers’ attention. This article…

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21 min read

Email marketing best practices

• By Mark Pekel

24 Examples of Re-Engagement Email Campaigns to Help You Pull Rabbits Out of Your Hat!

Go through these re-engagement email examples, and join me as I dive deep into the analysis of relationships that have gone stale and inevitable…

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25 min read

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The complete
deliverability handbook

Read the most significant, most organized volume of information written about email deliverability.

The complete
deliverability handbook

Read the most significant, most
organized volume of information written
about email deliverability.

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