Ongage Resource Library
- Top Reasons to Use Multiple ESPs to Boost Performance and Engagement: Boost ROI, increase flexibility, load balance email marketing costs, improve delivery and performance.
- Optimizing Micro-Deliverability to Improve Email Profitability: What is it? Why do I need to know about it? Find out how OngageConnect™ enables organizations to increase ROI based on analysis of this deliverability factor.
Ongage offers a full featured, modern, state-of-the-art API, enabling businesses to harness the power of OngageConnect™ directly from their existing platforms. Moreover the OngageConnect™ front-end is built entirely on top of our own API, in Silicon Valley speak -- "we eat our own dog food". Key features include:
- API Protocol: REST using JSON
- List Management: Full API control of your email lists.
- Content Management: Full API control for creating and updating email messages.
- Campaign Scheduling: Full API control for scheduling campaigns and sending transactional emails.
- Reporting: Full API control for retrieving email marketing reports.
Click to see our Online API Documentation
- Advanced email campaign management
- Split campaigns (aka A/B Testing)
- Campaign throttling
- Campaign quotas
- Test campaigns and ad hoc test emails
- Include and exclude segments per campaign for precise audience targeting
- Override global email delivery routing ruling per campaign
Email Marketing Automation
- Event based campaigns (aka drip campaigns)
- Triggered emails (aka auto responders)
- Conversions pixels for tracking post click conversions
- Automated welcome emails
Email Content Management
- Email (and SMS) message library
- Image Library
- WYSIWYG and HTML email and template Editor
- Template Library
- Email preview provided at all steps of email creation and campaign configuration process
- Easy management of multiple sender names, sender emails and reply email addresses
- Customizable unsubscribe link
- Customizable unsubscribe confirmation text
- Mirror links for displaying received emails in a browser as well.
Content Personalization and Dynamic Content
- Email content personalization using dynamic fields (aka merge fields)
- XML feed which allows for the content of an email to get dynamically populated with content from an external XML feed
- Manage multiple lists
- Suppression lists
- Easily add, name, rename and delete list fields
- List domain distribution overview
- List growth analysis
- Import CSV
- Add, delete and unsubscribe list members
- Advanced list Search
Advanced Segment Management
- Easily create segments with a user friendly user interface
- Advanced behavioral segmentation
- User friendly wizard for creating subscriber (lead) collection forms that can be inserted into your website, thus enabling contact details collection directly to your Ongage list without any API coding
Automatic Bounce and Unsubscribe Management
- Ongage automatically removes all hard bounces, unsubscribes and complaints, and sets their status to inactive, so that they will not be sent to again
Tracking and Advanced Analytics Module
- Robust and in-depth email marketing delivery and performance analytics
- Unique matrix report providing high-resolution delivery and performance analysis grouped by ESP and recipient ISP domains
- Automatic tracking of all opens and clicks
- Post click conversions analysis such as sign-ups, shopping cart activity, purchases per email campaign
- Support for Google Analytics URLs
- Account settable time zones
- Multiple users and roles per account
Front-End for Cloud and On-Premise SMTP Relays
- Ongage offers one of the best SMTP front-ends in the market, with the ability to connect to all leading cloud SMTP vendors as well as on premise (aka private/in-house) SMTP servers.
Multi-ESP and SMTP Email Routing and Optimization
- Plug-ins for over 35 ESP and SMTP vendors
- Seamlessly route emails via multiple vendors via one convenient front-end
- Seamlessly route emails via multiple accounts on the same ESP via one convenient front-end
- ESP search function
- Easily test, select and simultaneously work with several email sending vendors that best meet your business needs and budget, thus enabling you to load balance your email marketing costs, delivery and performance.
- Adstation Integration
- Indeed Integration
- SMS Text Message Marketing
Full Featured API
- See Ongage API above for more details